Developer profile
SRG Holding Developer of UPSIDE Living and Aria Heights
SRG Holding is a Dubai group led by the AlRafi family, whose business roots go back to trading in Deira. In real estate it is known for UPSIDE Living in Business Bay, Aria Heights in Jumeirah Village Circle and Palacio Tower in Dubai Silicon Oasis. Explore every SRG project in our catalog.
- 7projects on Empire City
- 5communities
- 1958family business roots, per the company
- 3key Dubai areas
- Group
- SRG Holding
- Family
- AlRafi family
- Roots
- Trading business in Deira
- Key project
- UPSIDE Living, Business Bay
- New launch
- Aria Heights, JVC
- Key areas
- Business Bay, JVC, Silicon Oasis
About SRG Holding
SRG Holding is led by the AlRafi family. According to the company, the family's business began in 1958 with trading in Deira and moved into real estate in the 1970s.
In Dubai, SRG developed residential towers such as Palacio Tower in Dubai Silicon Oasis and UPSIDE Living in Business Bay, completed in 2023.
Its newer project is Aria Heights in Jumeirah Village Circle, together with further buildings in Al Barsha, Downtown Dubai and Dubai Media City listed in our catalog.
SRG Holding Projects in Dubai
7 projects by SRG Holding on our site — new launches, projects under construction and ready homes.
- Aria GardensPhotos on requestAria Gardens by SRG Holding
- SRG TowerPhotos on requestSRG TowerDowntown Dubai
- Salam TowerPhotos on requestSalam Tower by SRG HoldingDubai Media City
- Rafi Building Al BarshaPhotos on requestRafi Building Al Barsha by SRG Holding
- Palacio TowerPhotos on requestPalacio Tower by SRG HoldingDubai Silicon Oasis
- Aria HeightsPhotos on requestAria Heights by SRG HoldingJumeirah Village Circle · Handover 2027From $223,523
- UPSIDE LivingPhotos on requestUPSIDE Living by SRG HoldingBusiness Bay · Ready · 2023From $463,686
Get the Latest SRG Holding Price List and Offers
Prices, availability and payment plans change with every launch. Leave your number and we will send you the current SRG Holding price list with the best available units.
- New launches
- Payment plans
- Available units
- Floor plans
Master Communities by SRG Holding
Business Bay
UPSIDE Living.
Jumeirah Village Circle
Aria Heights and Aria Gardens.
Dubai Silicon Oasis & Al Barsha
Palacio Tower and Rafi Building.
Why Buy from SRG Holding
- 01
Family group
A Dubai family business with decades of history.
- 02
Central locations
Business Bay and JVC.
- 03
Accessible prices
Aria Heights apartments start below AED 1 million.
- 04
Ready and off-plan
Completed towers and new launches.
Frequently Asked Questions about SRG Holding
Who is behind SRG Holding?
SRG Holding is led by the AlRafi family, whose business started in Deira.
What are SRG's best-known projects?
UPSIDE Living in Business Bay, Aria Heights in JVC and Palacio Tower in Dubai Silicon Oasis.
Where are SRG projects?
In Business Bay, Jumeirah Village Circle, Dubai Silicon Oasis, Al Barsha and Downtown Dubai.
Does SRG offer payment plans on off-plan projects?
Most off-plan SRG launches are sold with staged payment plans. The terms differ from project to project, so we send you the current plan for each project you are interested in.
Can foreigners buy SRG property in Dubai?
SRG projects for sale are located in Dubai's designated freehold areas, where foreign buyers can own property. Our team will check the details of the specific project and guide you through the purchase.
How many SRG Holding projects are listed on Empire City?
Our catalog currently lists 7 SRG Holding projects in Dubai, with listed prices starting from $223,523. Contact us for the full, up-to-date list of units for sale.
Choose a SRG Holding Property with Our Experts
Tell us your budget and goals — we will shortlist SRG Holding projects, send floor plans and payment plans and arrange viewings.
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